by admin | Jun 2, 2021 | Podcast
You’ve created your course. You’ve set a dollar amount for your program. You’ve done the research on your target market. You’ve created your sales page. You’re open for business. … only to hear crickets. What you failed to do was create a strategy to launch your...
by admin | May 25, 2021 | Podcast
Marketing seems to often have such a bad rep, and as a marketer this makes me sad. Marketing can be beautiful, powerful and done with heart and mind. In this episode, I speak with Jane McKay about marketing with heart and mind. We talk about setting goals, what a...
by admin | May 19, 2021 | Podcast
In this episode, I talk about the two types of ads that you should be running all the time because they help grow your audience. We dive into: Video view ads Social engagement ads So we’re not talking about the only ads you should be running, but some ads that I think...
by admin | May 11, 2021 | Podcast
In today’s episode I speak with Rose Guthrie about Pinterest ads, or Promoted Pins. Rose is both a Facebook and Pinterest advertising strategist, so she’s well positioned to give us a good look into both platforms and talk about which one is better (or...
by admin | May 5, 2021 | Podcast
In this episode, I give you my take on the 5 must-have custom audiences to use in your Facebook ads.There are so many options for targeting, but most of the time we think about cold audiences first. Of course those are important, because we want to attract new people...
