How to identify and find your ideal client

The first step to successful marketing is to know your ideal client. Without knowing your ideal client, your marketing won’t be targeted and it will be like throwing mud at a wall to see what sticks. You need to know your ideal client so intimately that you can pick...

What to write in your first blog post

Blogging has been around for quite some time now, in fact, I wrote my first blog post in 2005 which seems like such a long time ago now. If you’re yet to write your first blog post, I encourage you to get started as soon as possible. Blogging is a great way to...