Word of Mouth Online

People love to talk. They do it all the time. About the weather, a new pair of shoes, the concert they went to and about you and your products or services. Of course you want them to say nice things about you, not just in their personal conversations but especially...

What newsletter content to send?

What newsletters do you subscribe to, and what do you like about them? Have you found a great method for sending newsletters? What do you struggle with when putting a newsletter together? Last month I shared some tips for your newsletter content, this month we will go...

Tips for your email newsletter content

Now that you’ve (hopefully) started an email marketing program, let’s look more closely at the marketing emails you receive from other businesses.  Evaluate the email subjects and think about why you do or don’t open an email, also look at the time of the day and...

Start an email newsletter

I tell each and everyone of my clients to start an email newsletter and database if they haven’t already. It’s so important and the most powerful tool to grow your business. Why? Your database is owned by you! It’s not renting likes or followers on platforms like...