by admin | Aug 22, 2017 | Marketing
If you’re building a business in today’s noisy online world it pays to be on top of your marketing and understand what will bring you the biggest return on investment. We all love social media but it may not be the best place for you to spend the majority of your time...
by admin | Aug 8, 2017 | Marketing
The first step to successful marketing is to know your ideal client. Without knowing your ideal client, your marketing won’t be targeted and it will be like throwing mud at a wall to see what sticks. You need to know your ideal client so intimately that you can pick...
by admin | Mar 28, 2017 | Marketing
As a passionate online marketer I am often surprised by the reluctance of business owners to embrace the online world, especially when it comes to using it to grow their business. These days most of us spend a number of hours per day on our computers or phone, often...
by admin | Mar 21, 2017 | Marketing
With so many digital marketing options at our fingertips it can be hard to choose what’s best for your business. Should you blog? What about hosting webinars? Should I start a podcast? Maybe video would be better? Each one of these could be beneficial for your...
by admin | Mar 14, 2017 | Marketing
You may have heard the words ‘not everyone is your customer’ before. These are the wise words of Seth Godin, author, entrepreneur and marketer. Anyone with a business will need to identify the ideal customer for their business, as you simply can’t be everything to...
