In this episode, I talk about the two types of ads that you should be running all the time because they help grow your audience. We dive into: Video view ads Social engagement ads So we’re not talking about the only ads you should be running, but some ads that I think...

In today's episode I speak with Rose Guthrie about Pinterest ads, or Promoted Pins. Rose is both a Facebook and Pinterest advertising strategist, so she's well positioned to give us a good look into both platforms and talk about which one is better (or not). We talk...

In this episode, I give you my take on the 5 must-have custom audiences to use in your Facebook ads.There are so many options for targeting, but most of the time we think about cold audiences first. Of course those are important, because we want to attract new people...

In today’s episode, I speak with Lorraine Hamilton, the coach's coach, about living your technicolour life. We dive into what holds most people back from living a life that’s aligned with their dreams and goals and what steps you can take to living a life you desire....

Today I want to talk about analysing your Facebook ads results, what to look at and what it means. Facebook ads manager dashboard gives you a lot of information and it can be quite overwhelming if you’re not familiar with it or know what you’re looking for. When you...

As I was thinking about topics for the podcast and tuning in to some online conversations, I once again was surprised by all of the opinions on Facebook & Instagram ads. Everyone seems to have something to say about them so I wanted to chime in and give my take on...