New School of Marketing Podcast
Marketing wisdom for service providers, local businesses, course creators and membership owners.
Courage Before Confidence: How to Find, Trust and Use Your Voice in Business with Dr Kate Cashman
Inside this episode we unlock the gold to public speaking. Dr Kate Cashman is a speaker, award winning coach and educator helping entrepreneurs find their voice, get visible and grow their business. Kate shares her Courageous Speaking Method with us, as well as...
Workshops and events to market your business
As a business owner myself I’m always thinking about ways to market my business, as well as helping clients market their business. Since moving to Tasmania and becoming a mentor for the government supported Digital Solutions program I have learned that people in my...
Streamlining your marketing efforts with email automation
Inside this episode I talk about using email automation to streamline your marketing efforts and give your customers a better experience. I talk about the concept of email automation and its role in simplifying marketing tasks. You'll also hear about the benefits of...
Communicating the value of your offers
In the world of marketing, communicating the value of your products or services is a skill that can make or break your success. Customers are always looking for solutions that meet their needs, and they want to understand why your offering is the best choice. This is...
8 Ways to attract more leads for your business
I really want to talk about growing your email list and attracting more leads for your business. It’s not the first time I’ve spoken about this but it’s so important for your business that I’ll keep bringing it up. I often talk about using Facebook ads to grow your...
What does your Facebook ads data mean?
Let's talk about analysing your Facebook ads results. We'll talk about what to look at, what it means and I know that Facebook Ads Manager gives you a lot of data which can be quite overwhelming if you're not familiar with it or if you don't know what you're looking...
Share your story, write your book with Susan Dean
Today's guest is a wealth of knowledge on all things publishing. Susan Dean is a qualified business and life coach who ventured into publishing after hearing and delivering heartfelt stories. Susan now helps other publish their stories and loves waking up in her...
The one type of Facebook ad I’ll always choose over others
Today I want to talk about the one Facebook ad I will always choose over any others, and it’s quite relevant because I’m working on a client's launch right now. It’s literally the one ad I’d choose if I had a limited budget (which, let’s be honest, most of us have)....
The role of data in marketing decision-making to improve your marketing efforts
I’m guessing that this is going to be one of the least listened to episodes based on the topic. I’ve been in this business for over 9 years now and most people still don’t like numbers. Once upon a time I didn’t like numbers either, or rather, I thought I wasn’t good...