Launch and Facebook Ads wisdom for program creators and bold business mavens.
Pour yourself a hot tea, find a comfortable spot and open your mind…
As a Facebook advertising strategist I get to talk to a lot of people about whether someone should use Facebook ads for their business or not. It’s fascinating to hear what some of you believe in regards to Facebook advertising, so I’d like to clear up some of these...read more
You’ve built a solid service business and want to create some leverage so that you can take some time away from your business and/or supplement your income. Great! Before you dive headfirst into creating your online course, there are a few things you should do first....read more
How many times have you heard that ‘the money is in the list’? And what does that even mean? As an online business who is trying to sell a course, group program or even 1:1 services I highly recommend building an email list. The reasons for growing an email list are...read more
You’ve created your course. You’ve set a dollar amount for your program. You’ve done the research on your target market. You’ve created your sales page. You’re open for business. … only to hear crickets. What you failed to do was create a strategy to...read more
If you’ve been running Facebook ads for a while, or have attempted to set up an ad through ads manager you’ll know that there are a number of options to choose from when it comes to your ad placement. If you don’t change anything, the default placements chosen by...read more
If anyone here asks whether they should be running Facebook ads for their business I’ll be the first to put my hand up. Yes, I’m probably biased since I’m a Facebook advertising strategist, but I’ll tell you why you should be investing some of your business dollars...read more