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Sales Accelerator
Launch & Lead Ads

The secret weapon behind your high-performing Meta Ads

For launches and evergreen campaigns where every click counts and every dollar needs to work as hard as you do.

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When the stakes are high, you need more than ‘set & forget’

The truth is, once you’re running ad spend in the multi-four, five, or even six-figure range, launches aren’t just busy — they’re intense.

Campaign structures get complex.
 Audiences can tire quickly.
 Creative fatigue sets in faster than you expect.
 Tracking and attribution suddenly feel like a full-time job.

And while all of this is happening? You need to be showing up in your zone of genius — delivering your offer, nurturing your audience, and leading your business.

That’s where I come in.

Your quiet behind-the-scenes magic maker

I’m the one you don’t see on the Zoom call with your audience, the one not taking the stage in your masterclass… but the one quietly making sure the right people are actually there in the first place.

While you’re busy doing what you do best, I’m:

Crafting ad strategies that align with your offers, launch timeline, and audience psychology.

Auditing funnels to make sure there are no hidden leaks eating your ad spend.

Digging into datasets (aka pixels) so we can make decisions based on truth, not guesswork.

Dialling in tracking so every conversion is counted and every win is clear.

Creating ad creative that not only stops the scroll but moves people toward your offer.

Building audiences & targeting with precision — from your warmest buyers to untapped new markets.

Setting up campaigns so they’re primed for performance from day one.

Monitoring & optimising daily to stop waste and scale what works. Refreshing creatives before fatigue sets in.

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Reporting so you always know what’s happening and why. Keeping you updated without you having to chase me for answers.

I specialise in scaling the success of course creators, coaches, and membership owners.

You’ve already proven you can sell your offer organically — now you’re ready to amplify that success and reach more of the right people without burning yourself out.

Not Your Average Marketer

I’m Bianca

Your Blundstone-wearing marketer, equally at home in the paddock as I am inside Ads Manager. With over 10 years in Meta ads and nearly 20 years in marketing, I’m not here to give you cookie-cutter campaigns.

Every strategy I create is tailored to your business, your personality, and your goals. I believe in ads done with integrity, aligned with your values, and designed to deliver a return that’s worth your time, energy, and spend.

Results that come from strategy, not luck

Success comes down to being willing to test, interpret the data correctly, and then allocate ad spend where it will have the most impact.

Sometimes that means choosing a $10 lead over a $5 lead — because we know the $10 lead is far more likely to buy.
 Other times, it’s about making a small but smart change that brings your CPL from $12 to $6 without affecting sales.

This funnel expertise is what’s helped my clients drop their webinar launch lead costs from over $10 to under $4 — without sacrificing quality or sales.

When you know what to look for and where to optimise, the results speak for themselves.

Packages & Investment

Strategic ads aren’t an expense, they’re an investment in your success.

This is for business owners who are ready to scale with intention and smart strategy.

Evergreen Ad Campaigns starting at $2,000/month (plus GST)

Launch Campaigns 6 week packages starting at $5,000 + GST

Includes strategy, setup, monitoring, creative oversight, and post-launch analysis.

I'm ready to start growing

I’ve worked with other FB ads people before, but working with Bianca has been extraordinary! Her attention to ad design, copy, and audience is detailed and well-researched. She absolutely nailed my audience, right off the bat. Within one week of my campaign going live, Bianca had grown my list by 800 at an average cost per sign up of $0.62!

Morgan MacDonald

Paper Raven Books

For the first time my Facebook advertising actually worked. I spend $193 on ads made $6,000! Now that’s what I call return on investment! Thanks Bianca!

Kate Toon

The Recipe for SEO Success

Working with Bianca is a dream come true! I’ve tried digging into Facebook ads in the past without help and although I got pretty good results, I knew there was major room for improvement. Bianca is professional and organized – which I REALLY appreciate as a busy business owner. Bianca is SO hands-on, stays involved and on top of everything! Even though we were running multiple ad sets and multiple campaigns for different areas of the business, Bianca has kept things organized and easy for us to see and understand our results. Plus…because she’s so on top of everything, she can immediately see what’s working and what’s not and can monitor trends that affect our ad strategy – she’s absolutely top notch! During our time together Bianca has helped us grow our list by 9500 leads for our first launch and 8000 leads for our second launch. Bianca is not only professional, but she is warm and truly cares about the success of her clients. Thank you so much for finally making Facebook advertising easy AND profitable for my business!
Ashley Leavy

Love and Light School of Crystal Therapy

Your next step

Get expert support for your next launch or evergreen campaign

You don’t need to juggle ads on top of everything else. You need a quiet force behind you – your secret weapon – making sure every dollar is pulling its weight.

Let’s talk about your next launch or evergreen campaign and see if we’re a right fit.

Let's connect